SimpleTest.ai
The Hidden Cost of Test Automation
The true cost of automation is not the initial build — it's the ongoing effort required to keep it reliable, scalable, and aligned with a constantly changing application.
Host
Vishnu Datla
Founder & CEO · SimpleTest.ai
- Date
- September 16, 2026
- Time
- 11:00 AM PDT
- Venue
- The Cavalier360 Jessie St, San Francisco, CA 94103
- Format
- In-person
This session took place on September 16, 2026.
The pain point
Automation was supposed to save time. Does it?
Automation is designed to reduce testing effort — but traditional automation can create a significant ongoing cost of ownership. Teams spend substantial time not just building tests, but maintaining the entire automation ecosystem.
Maintenance Overhead — Updating automation as applications continuously evolve. Infrastructure Management — Managing browsers, environments, configurations, and execution setups. Debugging & Rework — Investigating failures that may originate from automation rather than product defects.
Technical Dependency — Relying on specialized skills to build, troubleshoot, and maintain automation. Test Data Effort — Preparing and maintaining data across different scenarios and environments. Execution Management — Spending engineering time configuring, running, and monitoring automated tests.
Opportunity Cost — Time spent maintaining automation is time not spent improving product quality and accelerating releases. The true cost of automation is not the initial build — it's the ongoing effort required to keep it reliable, scalable, and aligned with a constantly changing application.
Who this is for
Engineering leaders, QA managers, test automation engineers, and anyone managing the cost and complexity of automated testing at scale.
What you leave with
A clear understanding of the hidden costs behind traditional test automation and how agentic, AI-driven testing can eliminate maintenance overhead, reduce technical dependency, and free teams to focus on quality.
Agenda
Two hours. Seven hidden costs. One solution.
11:00 AM
Welcome & networking
Arrive at The Cavalier, grab a coffee, and connect with fellow engineering leaders.
11:15 AM
The hidden cost of automation
A deep dive into the seven hidden costs that make traditional test automation expensive: maintenance overhead, infrastructure management, debugging & rework, technical dependency, test data effort, execution management, and opportunity cost.
11:45 AM
The agentic testing alternative
How SimpleTest.ai eliminates the maintenance burden by using AI agents that understand your application, adapt to changes, and generate tests from requirements — not code.
12:15 PM
Open discussion & Q&A
Share your automation pain points, compare approaches, and explore what zero-maintenance testing looks like in practice.
Hosted by
SimpleTest.ai
Agentic testing for enterprise applications. Zero code.
Vishnu Datla
Host
Founder & CEO · SimpleTest.ai
Building the future of agentic testing — where AI agents understand your application, generate realistic scenarios, and adapt when your app changes.
Venue
