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SimpleTest.ai

The Hidden Cost of Test Automation

The true cost of automation is not the initial build — it's the ongoing effort required to keep it reliable, scalable, and aligned with a constantly changing application.

Host

Vishnu Datla

Founder & CEO · SimpleTest.ai

SEP162026
Date
September 16, 2026
Time
11:00 AM PDT
Venue
The Cavalier360 Jessie St, San Francisco, CA 94103
Format
In-person

This session took place on September 16, 2026.

The pain point

Automation was supposed to save time. Does it?

Automation is designed to reduce testing effort — but traditional automation can create a significant ongoing cost of ownership. Teams spend substantial time not just building tests, but maintaining the entire automation ecosystem.

Maintenance Overhead — Updating automation as applications continuously evolve. Infrastructure Management — Managing browsers, environments, configurations, and execution setups. Debugging & Rework — Investigating failures that may originate from automation rather than product defects.

Technical Dependency — Relying on specialized skills to build, troubleshoot, and maintain automation. Test Data Effort — Preparing and maintaining data across different scenarios and environments. Execution Management — Spending engineering time configuring, running, and monitoring automated tests.

Opportunity Cost — Time spent maintaining automation is time not spent improving product quality and accelerating releases. The true cost of automation is not the initial build — it's the ongoing effort required to keep it reliable, scalable, and aligned with a constantly changing application.

Who this is for

Engineering leaders, QA managers, test automation engineers, and anyone managing the cost and complexity of automated testing at scale.

What you leave with

A clear understanding of the hidden costs behind traditional test automation and how agentic, AI-driven testing can eliminate maintenance overhead, reduce technical dependency, and free teams to focus on quality.

Agenda

Two hours. Seven hidden costs. One solution.

  1. 11:00 AM

    Welcome & networking

    Arrive at The Cavalier, grab a coffee, and connect with fellow engineering leaders.

  2. 11:15 AM

    The hidden cost of automation

    A deep dive into the seven hidden costs that make traditional test automation expensive: maintenance overhead, infrastructure management, debugging & rework, technical dependency, test data effort, execution management, and opportunity cost.

  3. 11:45 AM

    The agentic testing alternative

    How SimpleTest.ai eliminates the maintenance burden by using AI agents that understand your application, adapt to changes, and generate tests from requirements — not code.

  4. 12:15 PM

    Open discussion & Q&A

    Share your automation pain points, compare approaches, and explore what zero-maintenance testing looks like in practice.

Hosted by

SimpleTest.ai

Agentic testing for enterprise applications. Zero code.

  • Vishnu Datla

    Host

    Founder & CEO · SimpleTest.ai

    Building the future of agentic testing — where AI agents understand your application, generate realistic scenarios, and adapt when your app changes.

Venue

The Cavalier, San Francisco.

The Cavalier

360 Jessie St
360 Jessie St, San Francisco, CA 94103

In-person · 11:00 AM PDT

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